What Is the Worth of a Fractional CDO
Effectively running a business in the digital age is complicated, to say the least. With an endless amount of incredible challenges and opportunities, every company should prioritize keeping pace with changing technologies, consumer behaviors, and expanding their digital knowledge. Of course, any modern business strategy…
Using Online to Compete Against Larger Competition
A lot of small businesses aren’t trying to take over the international business scene or go head-to-head with Amazon and the other “big boys.” But thanks to the omnipresent nature of the internet, they actually are competing with these big companies for their customers’ attention…
Are You Using Data to Fuel Your Company?
Data monetization is far from a new concept, however, you may be surprised to know that not every company is properly using their data to create the tactical strategies that can make any business run smoother. It’s important to look first at why data monetization…
Ideas to Increase Productivity in the Workplace
Managing your employees is a job in and of itself. At first glance, it seems easy to put a price on each member of your workforce and what they contribute to your company. After all, shouldn’t it be equivalent to their salary? But the truth…
The Study of Machine Learning
In our last blog, we discussed the basics of data mining and its importance to your business. With the science of data becoming a staple in our daily lives and business endeavors, many confusing terms can be thrown around without much explanation of their meaning….
4 Small Business Mistakes You Didn’t Know You Were Making
Owning a business is hard work, there’s no way to get around that. That’s just the truth of it. You learn so much about owning a business in the first few years, but you never really stop learning and growing as you own a business….
How to Set Up A Successful Sales Funnel
When you own a business, the most important thing is your revenue. You can’t keep your business running without revenue. Before you start your business, a lot of people assume that your customers will find you on their own, and be interested in buying your…
Elements of a Successful Executive Dashboard Project
It may surprise you that a successful executive dashboard initiative is not just about the data. It probably varies some from project to project, but on average success is 50% about the data and KPIs and 50% on the business process you wrap around your…
3 Ways to Grow Your Business This Year
We all know that scaling your business and achieving the growth that you desire can be much easier said than done. When you’re just starting out, you’ll find yourself wearing many hats. Managing the marketing, SEO, and sales, all at once. If you’re struggling to…
The Benefits of Data Visualization
There is an incredible amount of data in the world. Data is an invaluable resource that is vital for every company and plays a role in every single aspect of doing business. From optimizing marketing campaigns to knowing how much inventory you should have on…